Local Contribution

More Than a Goal: Paramount+'s Sam Kerr Series Brings $5 Million and 130 Jobs to WA

Nov 12, 2026

Before she became one of Australia's biggest sporting stars, Sam Kerr was an 11-year-old growing up in Western Australia with a love for football. Now, her childhood story is heading to the screen, bringing millions of dollars in production activity and new opportunities for the state's screen industry.

Paramount+ has commissioned Sam Kerr Kicking Goals, a live-action series based on the popular children's books co-written by Kerr and Fiona Harris. Produced by Australian production company Orange Entertainment Co., the series will begin filming in Western Australia in early 2027, with an exclusive premiere on Paramount+ later that year.

A Win for Western Australia's Screen Industry

The production is expected to inject more than AUD $5 million into Western Australia's economy and generate over 130 local jobs, including five Heads of Department positions, 60 cast roles and opportunities for extras.

Beyond employment, the series will support emerging screen professionals through Screenwest's Below-the-Line Crew Capacity Program, providing opportunities to develop practical skills and gain experience on a major television production.

Secured through the Western Australian Production Attraction Incentive, the project is supported by Screen Australia and Screenwest, alongside other production partners.

Bringing an Australian Story Home

Sam Kerr Kicking Goals follows a young Sam as she navigates school, friendships, family and her early football ambitions, long before becoming captain of the Matildas.

The series brings together an Australian creative team led by creator Diya Eid and producer Meg O'Connell, with Tig Terera and Rebecca O'Brien directing. A nationwide casting search is already underway to find the young actors who will bring Sam and her friends to life.

For Kerr, seeing her childhood stories adapted for television is a special milestone, particularly with production taking place in her home state.

The series will arrive on Paramount+ in 2027, alongside the platform's coverage of the FIFA Women's World Cup.

More than just a tribute to an Australian sports icon, Sam Kerr Kicking Goals proves how streaming production drives economic growth, fosters local creative talent, and delivers real-world impact.

Source: TV Tonight

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